My name is Merk Maloney. I help companies build better brands and engaging digital experiences. I've worked with businesses from start ups to the fortune 500 to create rich interactive experiences on microsites, social networks, mobile apps, and display media. I'm an extremely adept technical project manager and an advocate for user-centered design and meaningful marketing campaigns.
I produced some award-winning interactive projects for One Trick Pony. Now, I run projects for EPAM Empathy Lab for international clients managing worldwide distributed development teams from our office just outside Philadelphia, Pennsylvannia.2013
What'd we do?
Development and maintain an iOS Application for Horizon.tv, part of Liberty Global's TV Everywhere program. Rapid iteration and delivery of new features and improvements on the in-market application to improve user's mobile experience.
What'd I do?
Managed a worldwide development team from Budapest to Hawaii, working in an agile process, providing hands on client service, user experience consultation, and ensure EPAM Empathy Lab shipped high-quality work every 2-weeks within a large and complex enterprise program.
What'd we do?
Engaged multiple partner vendors to develop the Following Lady Gaga section of the Virgin Mobile Live website which acted as a hub for all things Virgin and Gaga with the 2013 The Born This Way Ball Tour. Multiple dynamic content feeds from dropbox, instagram and thebosco.com powered content on this Wordpress extension which further acted as an API to virginmobileusa.com's own Lady Gaga promotion page.
What'd I do?
I managed the development team responsible for new data API ingestion, extension of the Virgin Mobile Live Wordpress admin, updates to the web UI to fully theme the Lady Gaga section. Worked on my first integration with Twilio to support an at concert txt to win contest with .
What'd we do?
An 8-month design, development, and maintenance engagement with the Escape Fire director's team to create a responsive website with an insane amount of features to promote their documentary film on the American Healthcare System including interactive homepage, user submitted content, 1-google showtimes map and 1-custom javascript map, audio profiles of film characters, and interactive first aid kit.
What'd I do?
I provided account and project management leadership from start to finish, working closely with a team of eight designers, developers, and coordinators to create a truly awesome responsive site. I even wrote code in a bind for our early launch in October, 2012. Then, I researched and co-developed low-cost eCommerce solutions for the 2013 DVD release.
2012
What'd we do?
Reskinned last years Expression Engine site with a new look. And, engaged 18 fans via Twitter to take part in our fully responsive fan line-up announcement.
What'd I do?
I worked closely with the VMU account team and designers to manage the re-skin, migration, and relaunch the FreeFest site in 1-week, while simultaneously managing the develop of our fan-announcement page.
What'd we do?
I worked closely with the Commonwealth Proper team and their collective of creative and strategy partners to re-skin the CMMP Wordpress site, launch it's e-Commerce store, and develop its new email marketing campaigns.
What'd I do?
I designed and developed the new skin, with some extra Wordpress and front-end programming oomph from AJ Kyle. I also built a plug & play marketing email template using MailChimp.
What'd we do?
I partnered with exempalary design Patrick Macomber to create a rich single-page scrolling experience site for New York Time's Best Selling author Joshua Foer.
What'd I do?
I developed the site using elements of Twitter Bootstrap, Wordpress, and jQuery libraries to enable with default navigation for SEO.
What'd we do?
Pinboard style Wordpress site with infinite scrolling, masonry layout, full AJAX pageloads, embedded flash/html5 live streaming music, and a whole lot of awesome.
What'd I do?
Primary technical manager for the 2-month development cycle, management of internal & third-party developers. Finished off the project by doing some content development taking photos at SXSW and the Virgin Mobile Live house.
What'd we do?
Partnered with Turner's production and marketing teams to create a streaming video experience, instant photo and video uploads from the Red Carpet for viral sharing, and tackled the Twitter 'firehorse' to rank celebrities popularity based on tweets all during the live broadcast with desktop, tablet, and mobile experiences. We also ate a whole lot of sausage.
What'd I do?
Integral part of the day-to-day development and project management team focused on supporting the hosting architecture, live streaming video, social sharing, analytics, and QA.
2011
What'd we do?
After 4 great years of Flash filled fun, we revamped the 2011 Virgin Mobile FreeFest website into a standards based HTML layout with a full mobile version.
What'd I do?
Day-to-day management of internal & third-party developers. Went three-for-three: 3-weeks, 3 site launches. 19 straight days of work. And, learned more Expression Engine than I ever cared to know.
What'd we do?
Used CSS3 Media Queries and Javascript to leverage a single HTML build for Desktop, Tablet, and Mobile with graceful fallback for older browsers in promotion of TBS & TNT's presence at the 2011 Essence Music Festival. We also supported over 6-hours of LiveStreaming interviews with their biggest stars.
What'd I do?
Full day-to-day management of development and production resources. I also played a big part in programming the social blog with Storify, interfacing with LiveStream.
What'd we do?
Wordpress super site. Donation credit card processing. Membership signups. Online voice recording for story submissions. Fluid down to mobile.
What'd I do?
Project specifications, hosting setup, development planning, internal resource management, bug-testing, and listened to a heck of a lot of good story telling.
2010
What'd we do?
Micro-site for TCM's History of Hollywood Documentation. Awesome Flash. Won FWA.
What'd I do?
Full day-to-day management of internal resources in design, development & production; client communication; bled sepia for four weeks.
What'd we do?
Flash website with HTML fall-back to launch the Virgin Hotels brand.
What'd I do?
Re-introduced myself to the VP of Marketing for Virgin USA—2-years after she postulated "What would you do to brand a Virgin Hotel?" as a guest lecturer in one of my marketing classes. Now I know, because I actually built their website.
What'd we do?
Micro-site for TCM's Annual Oscar Omage. Awesome Flash & old-school (read: defunct) Facebook widgets.
What'd I do?
Assisted day-to-day management of internal resources in development & production; vowed to never let a Flash developer use a beep sound effect on site-load again.
2009
Summer Under the Stars
Turner Classic Movies (1TP)What'd we do?
Re-designed 31 classic movies into over 40 amazing summer blockbuster posters, then built a kick-ass site to show them off.
What'd I do?
Assisted day-to-day management of internal resources in design, development & production of poster artwork and microsite; client communication; learned to truly appreciate the awesome creativity of Patrick Macomber, Elijah Vargas, and Rob Reed.
Stay Golden America
Virgin America (1TP)What'd we do?
CakePHP contest application allowing users to submit photos, vote on the best entries, and win a trip to Ft. Lauderdale, Florida. Design was complete Thursday afternoon. The site was launched Monday morning. It was one hell of a weekend.
What'd I do?
Threw on my programmer hat to write Javascript, HTML and PHP with a senior developer. And, drank a lot of beer while doing it.
What'd we do?
Teamed up with legendary print duo Priest + Grace to give their amazing collection of work a proper home on the web. Clean design. Simple functionality. Awesome result.
What'd I do?
Championed the website content, managed the day-to-day development workflow, and ensured excellence along the way.
2008
What'd we do?
Re-launched the Cornell Center for Technology & Commercialization website.
What'd I do?
I was a soup-to-nuts lead on the project. I designed, wrote, and developed most of the website.
What'd we do?
Social networking for Cornellians in specific technological and entreprenerial fields.
What'd I do?
Designed the Cornellboration, Cornell NanoMat Network, and Cornell Angel Network logos. Launched the Cornellboration brand and Cornell BioPharma Network at the BIO 2009 Conference in San Diego. Managed the developed of the Cornell BioPharma Network website (since redone... poorly). Learned the ins and outs of the client-vendor relationship.
Startup Boot Camp
Cornell UniversityWhat'd we do?
Launched a new annual event for the Cornell Center for Technology Enterprise and Commercialization focusing on the "dos and don'ts" of launching new technology ventures.
What'd I do?
Assisted the Economic Development Manager in event planning, funding, logistics, and management. I also designed the print, multi-media, and on-site collateral for the event.
what i do
I add value in ways other digital project managers cannot, because I have a greater understanding of the web, how it works, and how people use it. I grok development processes, empower contributors, and getting out of the way to let great people produce great work.
I facilitate cross-functional teams of creatives, clients, and vendors to produce high quality digital projects including websites, banners, blogs, apps and more.
how i do it
With JIRA, Basecamp, Google Docs, Confluence, Wikimedia, Excel, Visio, Omnigraffle, Omniplan and a bevy of agile project knowledge - using these things, the people around me, and the resources at hand to make great work.
where i studied
Cornell University
Bachleor of Science, Interdisciplinary Studies
Class of 2008
With concentrations in Information Science, Communications, and Applied Ecnomics Management
where i've been
EPAM Empathy Lab »
Project Manager
I manage a worldwide development team with personnel in Budapest, Kailua, London, Minsk, and Philadelphia building iOS TV Everywhere applications for a large European cable provider.
One Trick Pony »
Interactive Producer
I ensured One Trick Pony was providing the best interactive work, on time, on budget and within scope for brands like Roxy, Serve, Sony Pictures Classics, Turner Classic Movies, Virgin America and Virgin Mobile USA. My job was to know what was needed and how to get it done while acting as an interface between clients, developers, designers and account managers. And, I did this exceptionally well.
Cornell Center for Technology
Enterprise and Commercialization »
Marketing Specialist
I worked for the Marketing and Outreach team to manage web projects, plan networking events, design marketing materials and improve internal processes. After redesigning and building the CCTEC website, I created their internal Wiki and a private blog for their oversite committee. I also, branded and managed the launch of Cornellboration - a suite of social networks for Cornellians.
Advion BioSciences »
Marketing Intern
I helped the Marketing Manager at a biopharmaceutical services and systems company with event logistics, direct and email marketing campaigns, CRM database management, web analytics, search engine optimization and website usability.
Cornell Department of Mechanical and Aerospace Engineering »
Web Administrative Assistant
I managed updates of the department website and hand-coded a content management system for news and events posting.
U.S. Department of Justice
Intellectual Property Intern
I assisted federal attorneys with pre-trial depositions and prepartion of exhibit books in a multi-billion dollar patent infringement case.